The "LOSE YOU" music video just made its official world premiere on BET SOUL, BET Music and BET.com. We now have the full clip right here at UGDigital for your viewing pleasure.
The sensual music video was directed by Eboni J. and Les Krone. "The vision was to give the viewer a moody cinematic visual focusing on the powerful lyrics of a man reassuring his love for his woman," collectively mention Kenny Lattimoreand Director, Eboni J.
"LOSE YOU" was written by Drak-Kar Wesley, Aaron W. Lindsey, Kennedy A. Lindsey, Juan Najera and Ivan Lattimore and produced by Drak-Kar "Madicin" Wesley, Aaron W. Lindsey, Kennedy A. Lindsey and Natural. "This song stretched me as an artist to perform in a contemporary style that I had not before," mentions Kenny. "I am very proud of the outcome," he adds.
Click below to watch for yourself…
ABOUT KENNY LATTIMORE:
With a career spanning over two decades, highlighted by his 1996 breakthrough single “Never Too Busy” and the wedding staple “For You,” Kenny has garnered Grammy and Soul Train Award nominations, Top 10 singles, Top 20 R&B albums and an NAACP Image Award for Best New Artist, while staying sincere about giving his heart and soul to communities through music.
The Washington DC native dazzles audiences with an unprecedented range influenced by his classical, jazz, and gospel upbringing. Kenny is famous for delivering just the right dose of classic crooning, exceptional runs and authentic emotion. He has placed a distinctive stamp on classic songs recorded by musical icons as Donny Hathaway and The Beatles, transformed Christmas standards, and created musical magic on iconic movie soundtracks like Love Jones, Best Man and Disney’s Lion King II Simba’s Pride.
Kenny Lattimore’s recording legacy includes the critically acclaimed albums, “From The Soul Of Man,” “Timeless” and “Anatomy of a Love Song,” which produced the Top 10 single “Love Me Back.” While “A Kenny Lattimore Christmas” earned a Stellar Award nomination for ‘Event CD of the Year,’ Lattimore’s ninth solo studio album “Vulnerable” produced another Top 10 hit, “Stay on Your Mind,” which climbed the charts to #7 on UAC Billboard and held top radio positions in multiple U.S. markets.
Kenny is a humanitarian who uses his life and platform as a tool to inspire others to pursue excellence and elevate positive conversation about art, culture, family and faith.
Lattimore continues to tour globally, showcasing his unique creative journey through stunning and diverse set lists.
